现金奖励为何不一定带来更好的创意

Why Cash Rewards Don’t Always Produce Better Ideas Paying for creativity often changes what employees produce and how much they create. Illustrations by DEBORA SZPILMAN COMPANIES OFTEN TRY to boost innovation with a simple idea: Pay employees when they produce something creative. The thinking is straightforward. If creative employees get rewarded, then they will work harder to come up with more and even better ideas. But new research suggests it’s not that simple. Incentives can steer innovation in very different directions depending on who receives them. …