新任CEO约翰·特纳斯将延续Apple TV影视业务的发展势头

John Ternus will inherit far more than a hardware company when he becomes chief executive on September 1. Original films, television series, live sports and theatrical releases have become an increasingly visible part of the business, giving the incoming leader a cultural portfolio that reaches well beyond devices. Speaking at the premiere of Ted Lasso’s fourth season, Ternus signaled that entertainment will remain a priority. His message favored continuity: the company believes Apple TV has found momentum through recognizable characters, carefully selected projects and a growing record of awards and commercial success. Tim Cook, who will move into the executive chairman role, has been sharing his experience of the entertainment business during the transition. …