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《人工智能杂志》 第39期 · 2026年4月刊 · 中文解读

AI访谈:利洁时全球业务服务高级副总裁巴斯蒂安·帕里佐谈企业AI转型

The AI Interview: Bastien Parizot, SVP Global Business Services at Reckitt · Tom Chapman
约 14 分钟The AI Interview在小程序里点播,20 到 60 分钟做好
这篇讲什么
利洁时全球业务服务高级副总裁巴斯蒂安·帕里佐分享了该公司如何系统性地应用AI,包括营销效率提升60%,并强调了以人为中心的70/20/10原则。
原文开头
SVP Global Business Services, Reckitt Bastien Parizot has spent the best part of two decades harnessing the power of technology to transform businesses. Today, as SVP Global Business Services at Reckitt – the consumer goods giant behind household names including Dettol, Lysol, Durex, Finish and Nurofen – he leads one of the company’s most consequential bets: the integration of AI into global operations. BASTIEN PARIZOT TITLE: SVP GLOBAL BUSINESS SERVICES COMPANY: RECKITT INDUSTRY: CONSUMER GOODS Bastien has led IT and digital across multiple business functions at Reckitt, including the Emerging Markets division. Today, he heads up Global Business Services and its AI transformation initiative. …
摘自《人工智能杂志》(AI Magazine)第39期 · 2026年4月刊,Tom Chapman。仅引用开头一小段供了解文章,版权归原刊所有,全文请阅读原刊。
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